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How to optimize technology investments for the future

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Eric Wheeler
Eric Wheeler
Eric Wheeler is the senior director of product management at Strata Decision Technology, where he leads the strategic development and roadmap for the Axiom Suite tailored for higher education.

The rapid pace of technological change in higher education must be considered within the context of these mounting financial pressures, the most pressing of all being declining enrollment. The right technology investments can help institutions ease some burdens by improving operational efficiencies, aiding student engagement and retention, enhancing academic offerings, and ensuring colleges and universities — and their students — stay on top of the latest advancements.

To balance tightening budgets with the need to keep up with ever-evolving technology, higher education leaders must become more strategic in their technology investments. Prioritizing initiatives that offer the most immediate value to boost long-term sustainability and growth is essential.

Maximizing tech investments: Doing more with less

In the current landscape, higher education leaders must be rigorous in evaluating what technology solutions will set them up for long-term success, placing special focus on initiatives that support student success, streamline administrative processes, and ensure compliance with privacy and security regulations. Technology that supports cybersecurity and privacy will continue to take precedence, followed by artificial intelligence (AI) tools that improve technology and learning outcomes.


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With a growing number of available AI tools, it can be daunting for leaders to cut through the noise to determine where they should focus their investment and resources. While AI promises significant benefits — from streamlining administrative tasks to helping improve learning outcomes and personalizing educational pathways — it also comes with significant resource demands and upfront costs. All of this should be taken into consideration, keeping long-term goals in mind to ensure that every dollar spent on technology directly supports the institution’s educational mission.

Technology developments offer exciting opportunities to improve the student experience, enhance teaching and learning, and streamline operations, but they must be balanced against the financial realities many institutions face. To navigate the current landscape, higher education leaders should prioritize adopting cost-effective solutions and embracing strategic partnerships, in addition to making sound technology investments.

Exploring strategic partnerships

Embracing strategic partnerships enables colleges and universities to expand capabilities, create new revenue streams, and drive financial growth. As decision-makers vet which technology investments or partnerships to pursue, they must consider the immediate and long-term effects these initiatives could have on stakeholders.

For example, a college could explore partnerships with private businesses or corporations to offer internship tracks as a way to attract students and provide them with substantial resume-building opportunities. Happy and engaged students are the crux of an institution’s success and reputation — the long-term impact is that students gain a competitive edge and first-hand experience while the institution primes the way for enhanced credibility, enrollment, and retention rates. Weighing the risks versus rewards amid financial realities is critical to ensure such partnerships best serve financial and academic goals.

Navigating the regulatory landscape

When approaching new technology investments, leaders must also consider the rapidly shifting regulatory and policy landscape. Colleges and universities face sweeping impacts as state resources decrease and the federal government moves to significantly reduce funding for research, student aid, and other long-running higher education programs.

The current environment makes it increasingly challenging to understand where both the technology and higher education sectors are headed. This also creates additional risk when it comes to making investment decisions. Leaders must take heed of potential policy changes and be deliberate in their financial decision-making processes, including projecting numerous potential scenarios and weighing the impacts of a variety of strategic options.

On the technology side, the regulation and policy landscape for many emerging technologies is still undefined. Technologies that are new, rapidly evolving, and not yet fully proven carry inherent uncertainties. With their primary mission of serving students and advancing high-value research, institutions must carefully weigh the risks of investing in these technologies in an unclear policy environment. The challenge will be to balance these investments against uncertain financial conditions and the potential for unforeseen consequences in an evolving regulatory landscape.

Prioritizing responsible innovation

With countless technology solutions available, identifying which solutions align with an institution’s short- and long-term goals is crucial. To sift through the options, institutions must be incredibly intentional in uncovering and utilizing technologies that align with their needs and educational mission, while maximizing every dollar of their investment. As the world of higher education becomes increasingly intertwined with technology, the key to success will lie in institutions’ ability to innovate responsibly while addressing the complex financial challenges ahead.

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