TAG

sticker price

Do tuition resets work? Why new data shows you’re asking the wrong question

Reducing sticker price alone won't solve a college's challenges, but it can play a vital role in your institution's overall marketing and recruitment strategy.

College costs aren’t surging. In fact, here’s how they’ve declined

Inflation‑adjusted net prices have dropped for virtually all students over the past decade across public and private institutions, a new analysis reveals.

Why some institutions can afford to market opaque sticker prices

Some institutions that leverage an intimidating sticker price are incentivized to keep up this practice—and equally dissuaded from stopping. 

These 15 colleges offer the most financial aid for international undergrad students

International student enrollment has largely recouped to pre-pandemic numbers, including at the graduate level, with students from India, China, Sub-Saharan Africa and Iran helping drive the way.

Are private colleges losing potential students due to a bad marketing tactic?

Despite the net price for private colleges falling by 11% in the past five years, nearly one-third of parents and students believe that a college education is overpriced. This one simple tactic can be to blame.