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college application

Why the college essay will never be the same due to AI, related technologies

With an unclear purpose, students' proclivity to lie and emerging technologies that can create better prose out of generative AI text, what are admission offices to do with the college essay?

A quarter of students start the Common App but don’t follow through. Why?

Thanks to newly discovered data from researchers at the Annenberg Institute at Brown University, leaders can now pinpoint which student populations are more likely to fall out of applying—so the report suggests developing predictive analytics tools and targeted interventions.

How admissions offices worked around court rulings and tech trends to uphold core values

The Common App marks the latest front for colleges and universities to maintain their dedication to diversity and integrity amid emerging roadblocks.

Here are 2 ways to curb high admission officer turnover rates

A key admissions position has long been dominated by a young, flighty workforce due to intense job pressure and wage gaps. That may not suffice anymore as higher ed faces a looming enrollment cliff.

How The New York Times is giving students control over college rankings

Students can scale what elements about a school are important to them, and their results are aggregated create an individualized Top 10 list.

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