Beacon facts and campus potential

By: | Issue: December, 2018
November 20, 2018
(gettyimages.com: cenkerdem/PHOTOGRAPHICS)(gettyimages.com: cenkerdem/PHOTOGRAPHICS)

Seven beacon characteristics and nine high-potential higher ed uses—from campus tours to class attendance.

Beacon characteristics:

  • Small: Beacons are credit card-sized and can adhere to shelves or walls.
  • Low-cost: A single beacon costs around $30.
  • Low-power: Beacons emit location via a low-energy Bluetooth signal.
  • Versatile: Beacons can be placed around campus or within specific buildings.
  • Easy maintenance: Batteries need replacing about every two years. (Student employees can handle the task.)
  • App-based: Users must opt in to beacon notifications via an app, which may be provided by the vendor.
  • Emerging tech: Apple introduced iBeacons in 2013; there’s no mass adoption yet.

High-potential higher ed uses:

  • Self-guided campus tours
  • Dining discounts
  • Campus store promos
  • Event check-ins
  • Indoor building navigation
  • Museum, landmark or exhibit information
  • Stadium or crowd-flow management
  • Class attendance
  • Building access

LINK TO MAIN ARTICLE: Beacons beckon on campus


Lynn Freehill-Maye is a writer who lives in Beacon, New York.