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Leadership
Presidents
Policy and Legal Affairs
Partnerships and Mergers
Crisis Management
Enrollment
Admissions
Access and Affordability
Financial Aid
Academics
Faculty
Online Learning
Career Pathways
AI
Edtech
Instructional Technology
Cybersecurity
Student Success
Recruitment
Campus Safety
Mental health
Events
Executive Leadership Summit
Webinars
Podcasts
Ed Talks
Josh White
Josh White is principal and creative director of New York City-based brand and design agency OffWhite Co.
Access and Affordability
Are you making these 4 higher ed branding mistakes?
Josh White
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February 12, 2020
UB guest columnist Josh White of OffWhite Co. shares how to avoid them—and resonate better with today’s Gen Z students.
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