Despite colleges and universities slowly turning to AI for help with attracting students, their commitment to a "human-centered approach" is keeping some schools at shoulder's length in the application stage.
Admissions offices are slowly integrating generative AI into their tool boxes to manage ballooning application pools while also easing staff burnout and other workload issues.
Colleges and universities creating new admissions standards that support socioeconomic diversity could introduce an "element of randomness," a report by Acuity Insights suggests.
Adelphi University in New York is incorporating its pre-college summer programs into its admissions and recruitment process to woo students who find themselves enjoying a low-key campus life.
Opinions from over 10,000 current college applicants and their parents suggest narratives surrounding higher education can differ vastly from those interested in attending U.S. institutions.