Severe weather events can threaten any campus anytime. Does your campus have plans for shelter, messaging, operations and continued education?

Digital marketers, communicators and social media professionals working in higher education don't have many opportunities to interact face to face with prospective or even current students. So keeping up with the digital habits and expectations of this ever-evolving audience is a real challenge. While primary research in the form of interviews, focus groups or even […]

It's thrilling to be associated with an institution when a capital campaign is launched. The campus environment becomes electrified. Capital campaigns spark enthusiasm among the academic community and rally supporters, both on and off campus, as they engage with an effort that can be transformational for the institution. But as a public relations officer, your […]

A common theme during UB Tech® 2019's AV integration track in Orlando revolved around supporting faculty to enhance teaching and learning.