Colleges and universities should be texting students—but not everyone, not all the time, and not about everything that's happening on campus. Highly targeted messages, particularly those sent to incoming or prospective students, can reduce summer melt by providing timely reminders of financial aid filing dates and other important deadlines. "Texting becomes most impactful when it […]
"Seasonal lease options have made a dramatic change to the efficiency of campus fleets. Colleges and universities are able to customize the number of vehicles and their lease terms based on their needs, which maximizes each vehicle's use." —Rick Bell, sales manager, Merchants Fleet Management Short-Term Leasing Link to main story: Fleet feats on college campuses […]
While students have a variety of options when it comes to paying for college, making unwise financial decisions can lead to negative consequences for the student as well as the institution. Overborrowing, poor planning and budgeting, and misunderstanding financial aid can create seemingly insurmountable debt that can affect academic performance, push students to leave school […]
The leadership of Dickinson College understands the importance of predictive analytics to help shape their class. But they also know that models can get stale, and will improve only when they are transparent and institutional departments collaborate during the model building and enrollment process. In this web seminar, the vice president for enrollment, marketing and […]
Inspire and be inspired. That has been our hope for readers of University Business' Models of Excellence program over the past three years. We believe the student success initiatives selected for an award will motivate other campus leaders as they shape their own initiatives. Even honorees can add elements to their programs when they learn […]
This month we begin a trilogy of best value proposition case studies providing an inside look at how several institutions have developed more relevant ways of measuring value-added outcomes, quality of learning experience, and return on tuition investment. Typically, the college selection process for high school students is as routine as the senior prom, where students and parents eyeball traditional college […]
Good money habits start early. The power of interest means those who start saving, investing and paying off their interest rates young have an advantage over those who wait. As students make the transition from college to a full-time career, they face numerous important financial decisions that will impact their lives for years to come. […]
Like most universities—particularly in rural areas—western Maryland's Frostburg State University has learned to do more with less. Shrinking state support left fewer resources for professional development. Traditional options such as national conferences, seminars and outside consultants quickly became too costly. We understood that we risked compromising quality, but how could an institution on a shoestring budget […]
Faculty and administrators may assume that student veterans already have the funds they need to pay for school, that they are plugged into healthcare through the Veterans Administration, and are well on their way to a degree or career. This is not the case on campuses across the nation—and student veterans will tell you so. […]
The "nontraditional" student represents perhaps the single biggest growth area for higher ed enrollment. But no single set of characteristics defines that student.
