Colgate University (N.Y.) Institution size: 2,900 students Store location: Off campus Square footage: 26,000 Transactions/customers during rush: 9,900 Store standouts: Living Writers events; Fashion Friday Video (video featuring new products, books and news) LINK TO MAIN ARTICLE: Campus commerce: Bricks vs. clicks San Diego State University Institution size: 30,000 students Store location: Center of campus Square footage: […]
If you are tasked with driving enrollment for undergrad or grad programs, but your marketing teams are not taking advantage of the myriad of ways to personalize digital content to increase lead capture, enrollment and retention—you may be seeing the impact in your acceptance and yield figures. In this piece, we open up the new […]
Three new buildings added 800,000 square feet to Notre Dame's football stadium. The Indiana university touts the four-year endeavor, completed in fall 2017, as the largest construction project in its 175-year history. Challenge: Over the years, activity surrounding the stadium had greatly diminished—except on seven days per year during football season. In addition, the anthropology […]
Launching new athletic programs—a go-to strategy for driving enrollment and boosting campus enthusiasm—usually comes with some major costs. But some institutions have added a rapidly growing, co-ed sport that doesn't require an expensive new athletic complex or a big travel budget. Competitive, online video-gaming, also known as e-sports, checks several inclusive and low-cost boxes, and […]
What are some ways that you’ve seen student services within residence halls grow to meet student needs and expectations? “Letter-centric mailrooms are not prepared to handle the packages and the expectation of doorstep-service associated with e-commerce. Students want low-touch retail, and administrators want to offer streamlined, cost-effective and safe services. “Modern mail processes can automatically […]
Remember the language lab? That room outfitted with rows of massive carrels, microphones, recorders, and an elevated teacher console? Its usefulness has been contested many times during its nearly 100-year history. Over the past few decades, colleges across the country transformed these language labs into language resource centers, filling large rooms with computers, DVDs, microphones, […]
Following the multiple hurricanes that struck the Gulf Coast this past September, several higher ed institutions used unmanned aerial vehicles or systems—or drones—to assess damage on campuses and beyond. In Daytona Beach, professors from Embry-Riddle Aeronautical University assisted local police by providing images both before and after Hurricane Irma. Drones were flown over municipal, private […]
Live interpreters had long been the gold standard for colleges committed to having the hearing-impaired participate in campus activities. From classes to sporting events to guest lectures, theatre performances and commencement, American Sign Language interpreters were often on stage, in front of class or down on the sidelines. Now technology offers additional options for live […]
