If you work in higher ed digital marketing or communications, you've likely heard about the annual College-Bound Student E-Expectations Survey. Launched 11 years ago, this comprehensive research has become a critical piece of marketing intelligence. The survey asked 3,000 college-bound high school seniors and juniors about their digital habits and expectations—from the start of the […]
Video walls can make a big impression on a university campus, conveying an image of a school on the cutting edge of technology while providing ancillary benefits as teaching aids, wayfinding signage or more. These seven questions can guide a successful video wall installation plan: What goals does the university want to accomplish? Is the […]
As colleges and universities look for ways to deliver more online services to students and faculty, they also want the best performance from their IT investments. For many, that means moving to the cloud. Whether your goal is lower operating costs or better application performance, it's still a good business decision. University of Maryland University […]
Remember the "Flutie Effect"? That's the claim that Boston College applications increased as a result of Doug Flutie's last-second Hail Mary pass that won a football game against the defending champs from the University of Miami. Now we may be seeing the opposite—let's call it the Scandal Side Effect—where a school's bad publicity can drive […]
"Don't just believe in UBTech, believe in something higher—your pursuit of education excellence." And with those words, University Business Group Publisher Matt Kinnaman kicked off UBTech 2016. More than 1,100 campus tech leaders and innovators from across the nation flocked to Las Vegas for the June 6-8 event, descending upon The Mirage Convention Center for three […]
The use of race as a factor in a holistic admissions strategy has been upheld as constitutional by the United States Supreme Court in the landmark case of Fisher v. University of Texas at Austin. UT Austin creates classes of students from a variety of ethnic and economic backgrounds by using race, and the state's […]
Students from six nearby states can now attend the University of Maine at the same in-state tuition rate offered by the flagship institutions in their home states. The university launched its Flagship Match program this spring to boost not just its enrollment, but also prestige. As completion rates of full-time students in Maine flounder and […]
At one university, a garbage can blocked access to the paper towels, a table was placed in front of the automatic door button, students in wheelchairs couldn't access the accessible sink in a science lab because of a trash can's placement, and staff sometimes plowed snow into disabled parking spaces or access lanes. At another […]
The 18,000-square-foot space in Boston has all the hallmarks of a typical startup: Computers running equations, whiteboards filled with scrawled revenue projections and caffeine-fueled meetings about venture capital in glass-walled conference rooms. But the Venture Development Center (VDC) isn't a startup; it's a business incubator at University of Massachusetts, Boston that houses dozens of fledgling […]
It takes more than good intentions and extra space to be successful in starting an incubator. Here are three tips to to help campus departments of economic development go from idea to execution: 1. Write a business plan (and be prepared to change it). As with all successful startups, incubators might need to adapt their focus […]
