Steven Shaw spends much of his time analyzing spreadsheets and watching for trends. He also flies across the globe on extended trips that can last weeks. This might sound like a lot of work and resources—but for international student recruitment to be effective, it takes attention, buy-in and leadership at all levels, says Shaw, assistant […]
While video's presence in higher learning is undoubtedly expanding, the frequency and extent to which it is being used varies widely—even within institutions. At the Western University of Health Sciences in California, every lecture within the College of Osteopathic Medicine is recorded and posted to its learning management system, while in other colleges at the […]
While educators continue debating the use of mobile devices in the classroom, the tide seems to be shifting in favor of a new mobile paradigm as a way to ease students' transition into the workplace. According to a Marketing Charts study, today's college student owns an average of seven mobile devices and spends nearly four […]
Consider the accounting clerk who coordinates community events; the help desk manager who moonlights as an exercise coach; or even the campus registrar who is also a freelance writer. Colleges and universities are loaded with talent, yet many employees' competencies unrelated to their job are virtually unknown. At a time when budgets are tight, activities […]
If you build it, they will come. Your alumni are already Facebooking, tweeting and linking in, in ever-increasing numbers. Colleges and universities are taking advantage of this activity to launch and grow robust social networks of graduates that strengthen alumni engagement, boost volunteerism and stimulate giving. "Over the years we've spent so much time and […]
Time and again, institutions struggle with properly deploying a new assessment platform. Often that fault lies with the vendor who lacks the knowledge or institutional expertise to provide sound counsel on how it should be accomplished. Take a different approach and it will be a success: 1. Separate orientation and training. Make it crystal clear to […]
"Don't ask for permission, ask for forgiveness." This rallying cry against the "let's do as we always did" approach has helped the digital professionals take their seat at the decision table in many institutions. Yet this unorthodox advice may have been embraced too literally in the social media field. It's no wonder that some enthusiastic […]
Higher education institutions can venerate or perpetuate hallowed traditions. Institutions have had a reputation for infrastructure conservatism. William Rees' 2003 article "Impeding Sustainability? The Ecological Footprint of Higher Education" states "the real challenge for higher education is to help articulate an alternative life-sustaining worldview." Today, campuses lead the transformation to sustainability, demonstrating its value nationwide. […]
The setting was big, the company was good and the technology talk was buzzing at this year's UBTech Conference, held June 16 to 18 at The Mirage Las Vegas. And based on the feedback from our 1,273 attendees, the "Technology Changes Everything" tagline will be put into practice as administrators and educators from the more […]
Textbook publishing has long been seen as an impenetrable business, with five major players controlling most of the nearly $14 billion industry. But in recent years, the shift to digital and open-access content has led to a proliferation of free and low-cost alternatives. Meanwhile, spiraling costs, massive student debt, changing consumer demands and public as […]
