In 2025, majors that once sat on the periphery are surging. BestColleges lists business administration, healthcare administration, mathematics and statistics among the nation’s most in-demand fields.

If you've worked in enrollment for more than a minute, you know the ground keeps moving under your feet. Fewer students. More scrutiny. A world where "AI" and "ROI" get tossed around in the same sentence as "application funnel." Strategic Enrollment Management used to focus on managing the process: recruit, admit, yield, repeat. The job now stretches far beyond that. It involves steering a complex system that balances institutional mission, market realities, and rapid technological change. So how do you lead when everything — students, staffing, policy, even purpose — feels like it's in motion? You start by asking better questions.

A historic $500 million will be awarded over the next five years to support the Trump Administration's push for charter school expansion.