Many higher education organizations still employ the same cookie-cutter recruitment strategies, but as¯college enrollment declines, it's increasingly important to embrace technology. Traditional marketing methods such as mailings, phone calls and old-fashioned boots-on-the-ground visits are no longer the best ways to reach today's tech-savvy students, who find the information they need online. While its primary focus […]
When Centenary College was granted university status in May, the news was celebrated by students, faculty, alumni and staff. For the marketing and student recruitment team, the renaming was an opportunity to build awareness of the distinctive experience our institution offers career-oriented students. And one of the first places we needed to make the Centenary […]
Technology can be a powerful resource for behavioral health care. It grants a level of comfort and anonymity to those who have questions or concerns about their mental health, making it easier to reach people who otherwise might not seek help. Telehealth solutions—like patients meeting their therapists for sessions over Skype or using mood tracking […]
When leaders at Brigham Young University-Idaho searched for a student success solution in 2012, they could not find an end-to-end system that encompassed every step of the student lifecycle. In 2013, BYU-Idaho partnered with Excelsoft, a technology solutions provider, to custom-design a comprehensive product for the institution's 44,844 students. "We had the manager from each […]
The University of Illinois at Urbana-Champaign processes approximately 543,000 point-of-sale transactions per month in its dining halls and on-campus restaurants for its 45,000 students. Visitors use a mix of dining plans and credit cards to pay for their meals. In January 2016, University of Illinois at Urbana-Champaign implemented Heartland OneCard, now part of the TouchNet […]
The University of Alabama's former president, Robert Witt, tasked the campus with both increasing enrollment and becoming more pedestrian-friendly in 2006. An extensive transportation system helped support both of those goals. Alabama partnered with First Transit, one of the largest private-sector providers of mobility solutions in North America, to implement an initial network of 17 […]
There's no doubt mobile devices anchor our technology-enabled lives. We may not use their small screens on the go, all the time, but when we do, we have high expectations. If a web page takes more than a few seconds to load on mobile, many of us move on to another website. Patience has never […]
The smartphone has become ubiquitous on college campuses. In the U.S., some estimates indicate that 95 percent of 18- to 24-years-olds have a smartphone, and that number will continue to grow. Students and instructors use their smartphones every day to communicate with friends, family and colleagues, manage their schedules, consume content, and much more. Their […]
Many institutions have a repository of old, underutilized multimedia technology. Why is it important for tech leaders to let go of what no longer serves the needs of faculty and students, and invest in new videoconferencing tools? The key thing IT leaders need to keep in mind is not only the awareness that technology has […]