I spent my early career developing creative and compelling printed marketing collaterals that produced results. Today, among the many millions of dollars I budget for enrollment marketing clients each year, I devote less than 1 percent to print. I still save every great postcard and mailer I receive and sometimes get a little teary-eyed when […]

The cost of college, a daunting concern for many American families, is now the central storyline of a Hollywood movie. In a short-lived summer movie release called The House, Will Ferrell and Amy Poehler, a middle-class couple, open an illegal casino to cope with their personal gamble: how to pay for their daughter's college tuition. […]

Cindy Boyer has made it her mission to help reinstated students succeed. A decade ago, she was the sole employee of a retention-focused student success office at Eastern Illinois University when a student who had been dismissed twice applied to return. Because of concern the student might fail once again, Boyer took him under her […]

President Donald Trump has made immigration reform a centerpiece of his young administration. New policies include banning travelers from seven Muslim-majority countries from entering the U.S., and a plan to deport millions of undocumented immigrants. That has raised concerns about undocumented students who attend college under the Deferred Action for Childhood Arrivals (DACA) program and […]