Financial aid is in a state of flux, but an institution's size and selectivity offer clues to what kind of student assistance gets prioritized. Some public flagships and less-selective private schools are using increased merit aid to lure higher achievers from more prestigious private schools, while some highly selective colleges and universities are phasing out […]
Colleges and universities are ramping up services for international freshmen and sophomores as administrators increasingly look abroad to further diversify their campuses and to expand enrollment with students who pay full tuition. International students face adjustments in and outside of the classroom—from unanticipated language barriers to stricter standards of academic integrity to joining the campus […]
If you build it, they will come. Your alumni are already Facebooking, tweeting and linking in, in ever-increasing numbers. Colleges and universities are taking advantage of this activity to launch and grow robust social networks of graduates that strengthen alumni engagement, boost volunteerism and stimulate giving. “Over the years we’ve spent so much time and […]
At a time when the gulf between liberals and conservatives seems to be wider than ever, there is one topic about which they agree: the reasons for the rising cost of a college education. Why do colleges and universities keep raising tuition, asks Timothy Noah in The New Republic? Because they can. And Allysia Finley […]
Quick, what business makes more money than the NFL yet pays most of its workers next to nothing? The answer is college sports, which according to a ruling handed down last month by federal judge Claudia Wilken, should indeed be recognized as a business. College sports generate $10.5 billion in revenue, the bulk of it […]
In the past few years, many universities have begun to explore a concept frequently and successfully implemented in the corporate world, but previously rare in higher education: shared services. The term “shared services” refers to a streamlining process where administrative tasks or technology management services that regularly occurred across several departments in the organization are […]
Historically, Western Michigan University's 12 on-staff recruiters could visit as many as 40 or 50 high schools in a week and collect up to 1,000 paper cards filled with prospective students' contact information. In a year, they could easily collect 10,000 such cards, which were brought back to campus and then entered manually into the […]
In the midst of shrinking budgets and staff, HR professionals at colleges and universities can take advantage of an often overlooked resource to help accomplish their goals. Consider working with alumni—they typically possess a wealth of campus knowledge and skills. And they’re often eager to assist human resources in many areas, ranging from recruitment to […]
Facebook, Twitter, YouTube and Instagram continue to be the most widely used online recruitment mediums for higher ed marketers, who may want to consider delving into other platforms now popular among high school seniors. Nearly four in 10 high school seniors reported using Snapchat, a photo messaging mobile app, but fewer than 3 percent of […]
Regardless of function, many of the facilities completed within the past year on college and university campuses were designed to create connections. These buildings may help campus groups and departments collaborate, or they may enhance town-gown relations. Linking the facility to other parts of campus through a deliberate architectural feature is another way project planners […]
