Imagine coaching a student intern who is teaching in a school that’s so remote, there are no roads leading into town. Or trying to observe a social work major who has a field placement hundreds of miles from campus. For colleges and universities that serve rural areas, interacting with students who do not have access […]
NASHVILLE, Tennessee—When Glenda Baskin Glover applied to college, her decision wasn't whether to enroll in a historically black university, she says, but which one she chose to attend. "There were schools I couldn't get into because of the racial climate of the day," says Glover, who graduated from Tennessee State University in 1974 and became […]
The journey to a degree these days has many types of passengers, from full-time enrollees, to transfer students, to those who stop out for a variety of reasons only to re-enroll at a later date. More than half of bachelor’s degree recipients attend more than one post-secondary institution, and two-thirds of community college students are […]
Governors State University in Illinois opened in the 1970s as one of a handful of two-year “upper division” schools for students finishing their degrees. It quickly proved unsustainable as far as attracting students and providing a complete education experience. In Leading Academic Change: Vision, Strategy, Transformation (2018, Stylus Publishers), the university’s president, Elaine Maimon, discusses […]
Institutional resiliency is a daunting challenge for smaller, tuition-dependent, change-resistant institutions. Indeed, the most vulnerable of these fragile colleges and universities may soon face extinction. Data from the National Center for Education Statistics tells us that there has been a noticeable decrease in the number of degree-granting postsecondary institutions in America over the past decade. […]
When we first learned of Hope International University's (HIU) strategic partnership with Nebraska Christian College (NCC), we were skeptical to say the least. Indeed, we can well imagine that some folks within and beyond the HIU and NCC communities thought that the proposed transaction was misguided. After all, HIU's main campus is situated in an […]
Contrary to popular misconception, our student-athletes in higher education are persisting and completing their programs of study on time. According to Gallup and collegiate athletic association reports, student-athletes actually outperform their non-athlete classmates in persistence and graduation in a wide and varied range of program majors. Increasingly, student-athletes have chosen to study the diversified fields […]
As higher ed futurists, we are asked about craven competition, niche branding, and distinctive marketing opportunities for a wide range of schools, colleges, and universities. One emergent strategic option for Engineering Institutes is to burnish their unique engineering, science, and technology niche, yet leverage the attributes and competitive advantages that come with attaining University Status. […]
If you are tasked with driving enrollment for undergrad or grad programs, but your marketing teams are not taking advantage of the myriad of ways to personalize digital content to increase lead capture, enrollment and retention—you may be seeing the impact in your acceptance and yield figures. In this piece, we open up the new […]
In San Antonio, Texas, men's basketball teams from two higher ed institutions will soon play for a national title to conclude the "March Madness" tournament. The NCAA Division I championship will air in prime time on national television, with hundreds of media members on hand to chronicle the game. Just over a week earlier and […]