Rising operating costs, unstable revenue streams and continued tough economic times are forcing the campus CFO’s role to grow, say higher ed presidents surveyed by executive search firm Witt/Kieffer. In the report, 14 presidents from a mix of public and private institutions of all sizes commented on today’s financial pressures. “What was most surprising was […]

Textbook publishing has long been seen as an impenetrable business, with five major players controlling most of the nearly $14 billion industry. But in recent years, the shift to digital and open-access content has led to a proliferation of free and low-cost alternatives. Meanwhile, spiraling costs, massive student debt, changing consumer demands and public as […]

Georgetown University officials had a bit of an epiphany recently about the impact of their noncredit courses. While the offerings had been around since the 1990s, administrators hadn’t realized the big benefits they could bring to the institution. “What started as fairly standard, adult-education, personal-interest type of courses has evolved into a major part of […]

Facebook, Twitter, YouTube and Instagram continue to be the most widely used online recruitment mediums for higher ed marketers, who may want to consider delving into other platforms now popular among high school seniors. Nearly four in 10 high school seniors reported using Snapchat, a photo messaging mobile app, but fewer than 3 percent of […]