As higher ed futurists, we are asked about craven competition, niche branding, and distinctive marketing opportunities for a wide range of schools, colleges, and universities. One emergent strategic option for Engineering Institutes is to burnish their unique engineering, science, and technology niche, yet leverage the attributes and competitive advantages that come with attaining University Status. […]

Despite growth in the number of graduate degrees conferred, students have lacked vital information on the economic value of an advanced degree. A recent American Enterprise Institute report uses new data from Colorado, Florida and Texas to show that future earnings depend on the field of study. The highest-paid graduates earned master’s degrees in fields […]

The finalized version of the Tax Cuts and Jobs Act that President Trump signed into law poses less of a perceived threat to higher ed than the bill that passed the House. Proponents say that people who use education-savings accounts will benefit from deductions in student loan interest. Critics, however, predict that the doubling of […]

In the winter of my first year at the University of Minnesota, a fellow student proposed screening his carefully made VHS recordings of the 16-hour Live Aid “super concert.” Seen by more than a billion people when it was broadcast earlier that year, the support for rebroadcast in the TV lounge of the Middlebrook Hall […]