Online faculty at Castleton University don’t just dole out tests—they take them, too. Full- and part-time instructors who have no experience teaching online with Moodle’s learning management system work through a self-paced, six-module course created by associate academic dean Cathy Kozlik. The course resides on a Vermont State Colleges System Moodle Sandbox website, where professors […]
When campus marketing departments and admissions offices collaborate, valuable strategic alignments can be formed. Well-coordinated teams ensure that institutional branding messages speak to recruitment needs, while the recruiting messages encourage brand awareness and market penetration that resonate with faculty, staff and alumni. A shared reporting structure is one way to foster these alignments. Additionally, a […]
Enrollment declines will be the most pressing concern keeping presidents and other top officials up at night in 2017. Seven in 10 who responded to a UB survey named it as the area with the greatest potential for causing the institution financial or reputational harm. State budget cuts, at 44 percent, are the next biggest worry […]
As demographic, economic and market volatility continue to challenge higher ed's ability to enroll a sufficient number of students able to take advantage of the educational opportunities available, understanding and advancing your institution's value proposition should be at the top of the to-do agenda. A value proposition can be defined simply as the intersection between […]
When leaders at Brigham Young University-Idaho searched for a student success solution in 2012, they could not find an end-to-end system that encompassed every step of the student lifecycle. In 2013, BYU-Idaho partnered with Excelsoft, a technology solutions provider, to custom-design a comprehensive product for the institution’s 44,844 students. “We had the manager from each […]
When a trio of students at Christopher Newport University in Virginia wanted to start a program to collect leftover food from the dining halls each night and deliver it to a rescue mission, Kevin Ososkie had some questions. As director of the university’s dining services, he knew the students were passionate enough to follow through, […]
Drumming up support for a program where food service gives back can involve highlighting a prominent, well-loved individual within campus dining. Fond du Lac Tribal & Community College in Minnesota, for example, named a food pantry after the school’s first housing director, Bruce Carlson, who died unexpectedly in 2010. Using his name shows that one […]
Tom Snyder retired in June after nine years at the helm of Ivy Tech, the nation's largest singly accredited community college system. Snyder's coming from a corporate background gave him a different perspective about higher ed in general and community colleges in particular. For one, he realized the role community colleges play in serving millions […]
As growing numbers of students pursue degrees online, a new constituency in higher education is being created: alumni who have completed their studies without setting foot on campus. That presents a challenge for those of us in alumni relations. Given that the No. 1 reason alumni stay connected to their colleges and universities is a […]
Recent research studies have begun to recognize males as a new "at-risk" population. Achieving gender balance means different things to different institutions. Technical programs with STEM-heavy curricula have traditionally struggled to attract female enrollments (though women are fast making inroads into these fields). Large public universities and smaller liberal arts colleges, on the other hand, […]