Widener University creates an engaging website for admitted students and the AACRAO provides marketing strategies for schools without strong virtual tours or experience programs.
With the demand for virtual campus tours surging as coronavirus closures eliminate in-person visit options, admissions administrators are seeing the importance of offering prospective students a robust online visit experience.
Five college and university financial leaders share insights on operations, enrollment, state funding, cash flow, opportunities for savings and investments, and more in a Q-and-A with UB guest columnist Kermit S. Randa.
College admissions departments are scrambling to identify innovative ways of attracting recently accepted students to attend their institution as higher ed continues to cancel on-campus tours due to the coronavirus.
UB guest columnist Rick del Rosario addresses the benefits of the cloud for enrollment efforts, including increased efficiency, as remote work rises due to the coronavirus.
University of Michigan's equity initiatives are expanded by academic diversity officers who develop goals for all 50 schools, departments and divisions.
Enrollment management officers nationwide may be considering more aggressive tactics to sign on new students as well as defensive ones to retain current students, under the National Association for College Admission Counseling's revised Code of Ethics and Professional Practices.
Today's workforce expectations are prompting HR leaders to enhance the candidate experience, streamline the hiring process and promote value propositions, says UB HR columnist Carol Patton. And some leaders are thinking the unthinkable—accepting work experience as a substitute for a college degree.
