The world of online learning has significantly changed the landscape of higher education over the last decade. In a survey by the Instructional Technology Council (ITC), 94 percent of student respondents said their online courses were equivalent or superior to traditional courses, indicating improvements in both online pedagogy and delivery methods. Fred Lokken, a member […]
The free lunch for marketers is over on social media. Now that Facebook, Twitter, LinkedIn and, more recently, Snapchat can boast millions of daily users, they can set the prices—and encourage users to pay through the algorithms ruling user feeds. Social media might be about the people, but for the top players it’s about business. […]
When it comes to website design, universities continue to make common key mistakes that turn away potential students, according to an annual report from KDG, which advises higher education institutions on website redesigns, enrollment management and alumni engagement. The report, based on a year of research involving more than 1,000 prospective students and dozens of […]
Some low-income high school students in Adams State University's service area, the rural valleys of southern Colorado, live up to 50 or 60 miles from campus. That adds several hours of distance to the financial hurdles that stand in the way of higher education. Thanks to a new federal pilot program, these students can now […]
Eugene L. Anderson has been named vice president for the Office of Access and Success for the Association of Public and Land-grant Universities (APLU). He will be involved with the Council of 1890 Universities and the Commission on Access, Diversity, and Excellence, and also support other APLU initiatives focused on increasing degree completion for minorities. […]
Just as websites morphed from digital brochures into versatile multimedia portals, electronic portfolios have evolved from information repositories to robust tools for showcasing student learning. Now generally referred to as “ePortfolios,” these software systems house completed assignments, reflections on learning, photos, creative work and journal entries—all evidence of a student’s education. “It is a personal, […]
The power of the admissions interview is, in context and value, unmatched by any other element of the enrollment process, says Jonathan Burdick of the University of Rochester. The meetings "add color to what is otherwise a black-and-white representation of a student, or add a third dimension to what is otherwise flat pieces of paper," […]
The growing availability of custom and commercial software applications allows colleges and universities to transform classroom laboratory experiences into virtual equivalents that offer advantages over their physical precursors. This change is gradually evolving at higher ed institutions across the nation and the globe. For example, New Mexico State University has made virtual science labs available […]
Vocation. This is a word with deep and important significance. Liberal Arts. This is an ideal of education with an equally deep set of meanings. Liberal arts colleges already do a great job developing a diverse group of socially responsible, critical thinkers, but they must start guiding students to their true vocation. For liberal arts […]
Watching preschoolers play on touchscreen devices makes it clear that the future college students of America are of the connected generation. Unfortunately, I fear today’s teaching methods are ill prepared to embrace this new type of learner. Higher ed must embrace game-like learning just as progressive Silicon Valley companies have, or risk bored, disengaged, unprepared […]