Meredith College, celebrating its 125th anniversary, recently adopted a new brand—"Going Strong"—that reflects its reputation, enrollment and financial strength. While Meredith's fundraising and application rate are the highest in our history, several other women's colleges have recently either gone coed or closed. Questioning the relevance of women's colleges is a bit obvious—and not so easy […]
Choices for commencement speakers are making headlines this season, and higher ed officials are aiming to make sure those headlines are positive. Many colleges now prioritize student input and diversity when choosing commencement speakers. They are also developing screening processes to ensure speakers are both engaging and appropriate for the audience of graduating students and […]
Remember IBM’s Watson, the star of Jeopardy! a few years back? The computer system learns by examining data and earlier results it provided, then formulating even better answers and results for the next problem. Watson is probably the most well-known example of artificial intelligence, which has come out of research labs and onto college and […]
In the eyes of many, higher education has become an industry focused on a singular goal—career training—and college students these days forgo the big questions about who they are and how they can change the world. In The Purposeful Graduate: Why Colleges Must Talk to Students about Vocation (University Of Chicago Press, 2015), Tim Clydesdale […]
Higher education institutions consistently face pressure to satisfy the computing, storage and network requirements of their campus power users, the research scientists. A variety of technological trends are also putting added pressure on an institution’s infrastructure. With the advent of cloud computing, and public infrastructure as a service offerings available with the swipe of a […]
The wave of first-generation and low-income students now seeking higher ed access is placing unprecedented financial strain on the full spectrum of liberal arts institutions, says James F. Jones, the interim president of Sweet Briar College. But while other higher ed leaders acknowledge this and other challenges, many say the shutting down this year of […]
A public healthcare crisis thrust Southern Methodist University into the spotlight in September when a Liberian man visiting Dallas was diagnosed with the Ebola virus. The hospital where Thomas Eric Duncan was treated and later died—Texas Health Presbyterian—is less than four miles from SMU’s campus. It’s a facility where students are transported for emergency medical […]
Rising student debt and lack of financial literacy among college students are issues of growing concern to higher ed leaders, particularly those focused on non-academic drivers of student success. In this web seminar, presenters discussed the findings of a major national study conducted by Everfi Inc. and sponsored by Higher One Inc., Money Matters on […]
When you think “rebranding campaign,” it most likely conjures up images of marketing and communications officers meeting with the school president and board of trustees to toil over logo colors, mascots and slogans. In reality, it’s a much more complex process, involving the entire school community. And its impact can be felt across all institutional […]
I’ve spent much of the past four years helping raise awareness of the importance of web analytics for digital marketing and communications. I’ve used many tactics to reach this goal: online surveys on the State of Web and Social Media Analytics in Higher Education, columns focusing on early adopters, trends and success stories, countless presentations […]