What will 2019 bring for higher ed marketers and communicators? The short answer is always straightforward: constant change, new challenges and a few opportunities. Here are the trends expected to impact digital higher ed this year.
The enormous cost of medical school in the United States has made medical education primarily attainable by students from privileged backgrounds, whose ethnic composition is majority white.
An online Bachelor of Applied Arts and Sciences degree made its debut in UPenn’s College of Liberal and Professional Studies. While many of the Ivies have digital advanced learning programs, this is the first time one has created an online option for undergrads. The university had been offering a part-time bachelor’s option for working adults […]
Claims data can provide a wealth of knowledge—if you know where to look. To start, be sure to keep your eye on these four data points that can help identify costly problems or student trends that need addressing. Determine whether atypical large claims are derailing your plan Review the section of your claims report that […]
It turns out that a key factor in students finishing college is their experience during the very start of college, from the moment they send their deposit through freshman orientation. Institutions find that switching the focus of orientation to fostering campus connections boosts student engagement, and research links student connectedness to retention. So at many […]
The Clery Act requires colleges and universities participating in Title IV programs to take many security-related action steps to ensure compliance. In addition to numerous statements of policy, the Annual Security Report must include statistics for certain crimes reported to have occurred on the institution’s “Clery geography” during the past three calendar years. The Department […]
1. Advertise in a variety of places—from local TV, radio and social media to high school job fairs. 2. Target specific populations through Facebook advertising. 3. Consider using virtual reality and other cutting-edge technology to show potential students what their jobs could be like. 4. Tout the hands-on, collaborative nature of many CTE jobs. LINK TO MAIN ARTICLE: Higher ed elevates CTE 5. Point out the […]
