Motivation Science and Outreach Strategies to Close Enrollment Gaps

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Date & Time: Thursday, July 11th at 2 pm ET

The digital channels where learners spend so much of their time—LMS, social media, websites—can also be leveraged by higher ed leaders to engage with more students and prospects and rapidly increase enrollment.

Understanding and integrating the basic elements of motivation science is key to successfully leveraging these digital tools effectively, whether the goal is to expand dual enrollment, workforce upskilling, or degree programs.  

In this 20-minute UB Ed Talk, a former professor of educational psychology at the University of Southern California will offer practical science-backed strategies for using digital channels to engage with, enroll, and retain more students.

Topics will include: 

  • Reaching the under-18 learner audience through an LMS  
  • Motivating, engaging, and inspiring action for traditional and post-traditional students 
  • Using workforce development as a strategy to upskill and reskill displaced workers 
  • Engaging dual-enrollment learners through digital channels 


Michelle Riconscente, Ph.D., CEO, Motimatic

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