Using the Right Technology to Reach Gen Z Students

Generation Z students are far different from other generations. More connected, tech-savvy and mobile-centric, Gen Z students have never known a world without smartphones and have different expectations for how their institutions should communicate.

Watch this on-demand webinar with a marketing director from Xavier University for an in-depth discussion about engaging effectively with Gen Z students, and how using the right technology enhanced Xavier’s communication, reduced costs, and delivered powerful data insights for the institution.

Topics include:

  • A breakdown of the Gen Z student today—their concerns, values, and the surprising correlation to their grandparents
  • Understanding campus requirements in new technology—from student satisfaction to revenue growth and more
  • How Xavier University leveraged new platforms to transform the way they interact with students


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