Gen Z is notoriously bad at picking up the phone. Boomers grew up on it.
A new social experiment wants to get them talking—to each other.
Outside of a busy coffee shop on Boston University’s campus, a sign on a bright yellow pay phone invites passersby to “call a boomer.” In a lobby across the country at Sierra Manor, a subsidized senior housing facility in Reno, Nevada, a similar pay phone reads, “call a zoomer.” When a user on either end of the line picks up the phone, it automatically dials the companion phone. The calls are free for both users.
Read more at USA Today.
