At a school the size of Purdue University, just scheduling campus visits by prospective students could overwhelm an admissions department. Add accepted student receptions and recruiting events, and the pressure can seem worse than for a high school senior awaiting an acceptance letter. That’s precisely why Hobsons’ solutions, including its Education CRM Suite, made sense to Purdue, which has about 30,000 undergrads in its 11 colleges and schools in West Lafayette, Indiana.


