USC announces largest university installation in North America

Thursday, June 20, 2013

MultiTouch Ltd., world leader in interactive display systems, and USC School of Cinematic Arts (SCA) today announced the unveiling of the largest university interactive display installation in North America. The installation, which covers six alcoves in the lobby of the new SCA Interactive Media Building, is comprised of 18 MultiTaction 55” Ultra-Thin Bezel displays and creates a visually engaging and interactive experience for visitors. The unveiling was part of the official debut of the new building, which also featured a panel discussion by George Lucas, Steven Spielberg and Microsoft’s Don Mattrick on the future of entertainment.

The USC School of Cinematic Arts installation runs six different interactive applications showcasing projects from its students. MultiTouch installations include rich features including the use of IR pens for annotation, email integration for users to provide feedback to the students, and MultiTaction Codice™ technology which identifies the annotators interacting with the displays.

“At the USC School of Cinematic Arts we are keenly aware that we are preparing the young women and men who will be the future innovators of our industry, and part of that preparation is making sure they have access to the best technology available,” said the school’s dean Elizabeth M. Daley. “MultiTouch’s technology allows our students to fully realize their creative vision, especially with regard to interactive features. We couldn’t be more pleased to have MultiTouch as an educational partner.”

“MultiTouch is excited to be part of this magnificent installation,” said Timo Korpela, general manager of MultiTouch. “We continue to demonstrate that MultiTaction displays are the most sophisticated and versatile interactive system in the market. The USC School of Cinematic Arts wonderfully leverages all the latest and greatest features that we have implemented in this system, including user identification, annotation and full Internet and social media connectivity.”

The MultiTouch displays are both a showcase of students' work as well as a place for students to develop new, cutting-edge, interactive software and entertainment. Though the displays are installed in the lobby of the new Interactive Media Building, the space also serves as a classroom and laboratory for teaching and experimenting with the latest display technology. SCA faculty and students have adapted research projects to use the capabilities of the MultiTouch technology. Some of the applications configured for MultiTouch include an art piece by associate research professor Perry Hoberman, an interactive time-lapse project on the construction of the building by Andreas Kratky, and the "PUCK" project by Jen Stein, which shows users their resource usage in the building.

MultiTouch will showcase its MultiTaction displays, and turn-key interactive systems at InfoComm 2013, taking place in Orlando, Florida, June 12-14 at booth #4781. The same displays and applications used at the USC School of Cinematic Arts will be available for live demonstrations along with other MultiTouch proprietary leading-edge interactive technologies such as Enriched Reality™ which allows MultiTaction displays to react to the presence of real life objects.

For further information, please visit www.MultiTaction.com, www.youtube.com/MultiTaction and www.twitter.com/MultiTaction.

About MultiTouch

MultiTouch is a leading developer of interactive display systems, based on proprietary software and hardware designs. The company is headquartered in Helsinki, Finland, with U.S. offices in Silicon Valley, California, New York City and an office in Singapore. The company’s systems are currently in use in more than 50 countries around the globe. For more information, please visit www.multitaction.com.

About USC School of Cinematic Arts

Founded in collaboration with the Academy of Motion Picture Arts and Sciences in 1929 over 80 years ago, the USC School of Cinematic Arts has fueled and mirrored the growth of entertainment as an industry and an art form. The School offers comprehensive programs in directing, producing, writing, critical studies, animation and digital arts, production, interactive media and games, all backed by a broad liberal arts education and taught by leading practitioners in each field. USC was voted the #1 game design school in North America for its graduate degree programs by the Princeton Review for four consecutive years.