Internet Technology

Web Redesign on a Dime

Tools, tips, and tricks to revamp or upgrade an institutional website

AT A TIME WHEN HIGHER ED institutions are facing deep budget cuts, delayed projects, hiring freezes, or even worse, it has never been as important to have a website up to par as it is now.

More with Less

Seven ways to survive the budget crunch

IF LOVE IS IN THE AIR IN FEBRUARY, IT SURE HAS SOUR company this year. More and more campus administrators are contemplating—or already living with—budget cuts, hiring freezes, and other tough financial decisions.

Should You Twitter?

Real and effective communication, 140 characters at a time

AS I’M FINALLY SITTING IN front of my computer to write this column, I’m frantically following real-time developments at one of the major conferences for web professionals working in higher education: HighEdWeb in Springfield, Mo.

It's the Community, Stupid!

A seven-step plan to raise and nurture any community online

BLOGS, WIKIS, PODCASTS, videocasts, YouTube, MySpace, Facebook, LinkedIn, Twitter, and more have made their way into the world of higher education.

Magazines: Gone Digital, Going Paperless?

Making decisions in the transition from print to digital for campus publications

IN 1980, THE MEDIA BARON Rupert Murdoch made the bold prediction that all news-and advertising-would someday be delivered digitally and that there would really be no need for paper or ink.

It's 2008: Is Your 911 Website Ready?

<em>Eight tips for designing an institution's crisis web template</em>

Facebook Applications: The Game Changer?

New ways higher ed institutions can use social networking

10 Steps to Better Blogs

Creating a blog is easy. Making it great requires a plan.

MORE AND MORE HIGHER ED institutions have started using blogs to engage prospective students or alums; inform current students, faculty, and staff ; promote events, and even communicate with project stakeholders. Blogs can be powerful channels for institutions, but it's not always the case.

Demand print or print on demand?

TO PRINT OR NOT TO PRINT? That is the question more and more institutions are contemplating when budgeting for their publications targeted to prospective or current students. Whether they are called digital natives or members of the Net Generation, there is no question that teens and young adults are superusers of the internet.

Lights, Camera, YouTube, Action!

Higher ed institutions can unleash the power of online videos without breaking the budget.

LAST JANUARY, MICHAEL Wesch, assistant professor of anthropology at Kansas State University, created a great audiovisual illustration and explanation of the power of Web 2.0 technologies. Produced in the basement of his house, this video was only 4 minutes and 31 seconds.