Bringing a shopping cart experience to online donors so they can give to multiple areas but only check out once is a big step for institutional advancement offices to make. Yet, as involved a project as that is, there are always enhancements that can be made to the shopping cart itself and to other areas of the giving website. Here are 15 ideas and actions worth modeling:
Articles: Revenues
4/18/2013
How might a company or institution profit from a MOOC? Here are eight possible strategies, as outlined in Coursera's contract with the University of Michigan.
3/26/2013
Massive open online courses are all the rage. By allowing anyone to take an online course—in the original form and without receiving a recognized credential from an institution—MOOCs appear to skirt the edges of the complex, multilevel regulatory framework governing American higher education. By different names, these courses have actually been around for years, but the promotion of MOOCs by prestigious American institutions has created a tsunami of interest.
2/15/2013
At Tuesday’s State of the Union (SOTU) address, President Barack Obama discussed the importance of education at all levels and after putting emphasis on early education and job training for high schoolers, he asked colleges and universities to work to make higher education more affordable for students.
1/24/2013
Q: What is a donor-advised fund?
1/24/2013
A particular anonymous couple, both Cornell University alumni, could be considered the proverbial advancement officer’s dream. They met in high school, attended college on scholarship, embarked on successful careers after graduation, and raised three children—all of whom attended their alma mater. Recently retired, they’ve now decided it is payback time.
1/23/2013
Type “MOOC” (massive open online course) into Google, and you get 2.7 million hits. Type in “MOOC business model,” and you get about 110,000 hits, most of them considering what a viable business model will or should be. More concretely, referring to the websites of the most popular online course providers—Coursera, Udacity, or edX—one is hard pressed to find a clear business model that works, in particular for the institutions that provide the course content.
12/12/2012
Could the admission of Grand Canyon University (Ariz.) into the Western Athletic Conference help change the perception of for-profits among the higher education community?
11/26/2012
Preached by a select few in academe who saw the recession approach like a speeding freight train, the do-more-with-less philosophy—finally—is gaining traction and critical leadership support in higher education both nationally and abroad. Yes, finally.
10/25/2012
Successful business incubation at universities is about much more than a capable technology transfer office (TTO) and strong commercialization policies. New businesses are born at universities because faculty and students have the freedom to develop innovative ideas and pursue new lines of inquiry. To emerge from the university successfully, these pioneering ideas must be accompanied by prototype development, market research, commercialization strategy, and effective fundraising.
10/24/2012
More than eight in 10 administrators surveyed—mainly controllers/budget officers and CFOs—say they’re very or somewhat concerned about their institutions’ ability to fund future capital investments. Two-thirds expressed concerns about maintaining enrollment.
9/25/2012
The food truck craze that’s hit cities large and small across the nation has made its way to college and university campuses, offering up new dining options in new spots with more hours. Bringing a food truck to campus isn’t as easy as throwing in an oven and hoping students are hungry, though.
9/21/2012
You won’t find an college store named Rafter, Akadémos, or Neebo, but these companies have been reshaping the landscape of textbook buying, renting, and more.
9/21/2012
At the River Store in Ft. Pierce, Fla., it’s hard to miss the course textbooks stacked along multilevel, metal shelves, as well as the array of insignia T-shirts, sweatpants, hoodies, and caps bearing the Indian River State College logo and nickname, the Pioneers. These offerings have long been what generations of students, faculty, and alumni have come to expect at many of the almost 4,500 college stores across the country.
8/27/2012
A third of all colleges and universities in the United States are in a weaker financial state today than before 2005, according to a new study.
Colleges have more liabilities, higher debt service, and increasing expenses without the revenue or cash reserves to back them up, as well as limited ability to pass costs onto families, according to Boston-based Bain & Co.
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4/25/2013
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