Based on Twitter, blogs, and web conferences, it looks like everybody in higher education is talking about check-ins, Facebook Places, Foursquare, Gowalla, and SCVNGR. No matter where they work, from liberal arts colleges to big state universities, many web communication and online marketing professionals have already adopted location-based services (LBS).
Articles: Campus Life
2/1/2011
Global education has been a focus in American higher education for several years. Recently, we have seen an increase in conferences, speeches, and papers encouraging us to think globally and prepare our students for a world where success may be dictated by one's ability to navigate varying cultures, languages, and practices.
1/1/2011
Stealth Apps Up at Colleges: When the admissions application is the first contact
Who are you and how did you find us? That's what admissions officers at colleges and universities all over the country are asking this year as "stealth applications" proliferate.
1/1/2011
With the rising cost of higher education a challenging reality for students and educators, affordability is being addressed by legislation on both state and federal levels. For example, institutions are being urged to explore cost savings for students via provisions in the Higher Education Opportunity Act. At Grand Rapids Community College (Mich.), our bookstore operator partner, Follett Higher Education Group, approached us about their Rent-A-Text program.
1/1/2011
Back in 2003, University Business ran a cover story that asked, "Is the Tablet PC the Future of Higher Education?"
It was an exciting time, when computers were faster and more powerful than ever, and everyone was still just scratching the surface of how to interact with the internet.
11/1/2010
Clery Act Turns 20
Law makes continued strides in enhancing campus safety
After the murder of their daughter in her residence hall room in 1986, Howard (now deceased) and Connie Clery pushed for a federal law to strengthen campus crime awareness and personal safety. November 8 marked the 20th year for the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act.
7/1/2010
In today's difficult economy, colleges and universities are suffering like they never have before. Fundraising levels have dropped dramatically, and the amount donated annually by supporters is roughly half of what it was a few years ago. Endowments are suffering, which impacts schools' ability to support students and programs. In addition, with federal and state budget cuts also running rampant, faculty and staff are being laid off, regardless of their credentials and ability.
6/1/2010
Just for a day I became a student again, and the opportunity to learn from that perspective about the University of Idaho was priceless.
Student leaders extended an invitation for me to spend the evening and night in our residence halls, and that invitation was accepted because I thought it would be a unique experience. More importantly, I want to be grounded - aware of student wants and concerns - and represent them in a positive way as I move forward with university business.
6/1/2010
Mark Edlen, a Portland developer and businessman with Gerding Edlen, sees the commitment to sustainability as both a political movement and a business strategy, as noted in an April 14, 2010 article in The Oregonian. In explaining his new business approach, Edlen said, "The big thing for my generation was Vietnam and civil rights. For the young people of today, it's their environmental footprint." He is convinced the green economy is one of the country's primary economic engines.
6/1/2010
When colleges and universities start assessing their carbon footprint, the IT department is likely to come under fire by virtue of having oversight of much of the energy consumption on campus. Just how much energy do IT functions account for? At Harvard, for example, Sustainability Office Director Heather Henriksen says that IT functions--from data centers to network equipment to desktops and laptops--make up between 13 and 25 percent of the institution’s peak electrical load.
4/1/2010
The campus bookstore at Tallahassee Community College (Fla.) uncovered a problem in the course of its annual student survey. "What we noticed last spring was that more and more students were not buying textbooks, period," says Vice President and Chief Financial Officer Teresa Smith. "They told us that in our surveys. They wrote comments like, 'I just didn't buy my textbook this semester' or 'I borrowed the chapters I needed from a friend when it was time to study for an exam.'"
3/1/2010
Since the January 12 earthquake that decimated Haiti, U.S. colleges and universities have continued to carry out aid initiatives to support relief efforts. As would be expected, some of those efforts are more traditional (think fundraisers and collection drives), while others involve technology (including social media, websites, and wikis). Other institutions have taken more creative measures.
2/1/2010
Natural and man-made disasters cause immediate harm and can also have an impact for months or years afterward. This article offers basic recommendations for pre- and post-disaster leadership, planning, preparation, and action to mitigate a disaster's effect, expedite your institution's recovery, and maximize the financial recovery process. Start with the premise that disasters do occur and pose serious challenges and problems for institutional leadership.
1/1/2010
Sexual Assault Report Indicates Need for Change
A staggering 95 percent of sexual assault cases on college campuses go unreported, according to findings of a nine-month investigation by The Center for Public Integrity.
1/1/2010
IN THE PAST SEVERAL YEARS, most of us have read any number of time management articles that focus on how easy it is to become a slave to e-mail. Most of these discuss the discipline required by executives, including university administrators, to keep the handling of e-mail from distracting us from our primary function--that of providing leadership. It is my contention that time management issues are but the tip of the iceberg.
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