Articles: Enrollment Management

8/28/2012

Reverse transfers­—students changing from a four-year institution to a community college—are nothing new, but until now the phenomenon wasn’t well understood. “Reverse Transfer: A National View of Student Mobility from Four-Year to Two-Year Institutions,” a National Student Clearinghouse Research Center report, dispels some of the myths surrounding reverse transfers so administrators can better serve them.

7/17/2012

Recognizing that IT students at two-year Lake Land College (Ill.) had no nearby transfer option, officials partnered with Eastern Illinois University to allow for transfer of credits toward a four-year degree in Management Information Systems.

7/17/2012

Here’s some seemingly daunting news for community colleges: South Dakota is the only state with a two-year college completion rate over 40 percent. That stat is from a new report released by the Institute for a Competitive Workforce (ICW), an affiliate of the U.S. Chamber of Commerce. North Dakota comes in second for two-year college completion rates, with 38 percent.

5/30/2012

There are more out lesbian, gay, bisexual, and transgender (LGBT) college students today than there have been at any other time in the history of higher education. In decades past, many young LGBT people experienced their coming out processes in college, yet today’s rising college freshmen have increasingly become more out and more vocal in high school and even in middle school.

4/26/2012

Social media gurus and CRM providers share a vision for a future where CRM and social media go hand in hand. But the idea is in its early stages.

4/25/2012

Last August, when a 5.8-magnitude earthquake shook Virginia, people in offices up the East Coast were reading about the quake before they felt their desks not-so-mysteriously begin to wobble. How? Chalk it up to another feat of Twitter (by this time it had already helped topple unruly regimes in the Middle East). During the earthquake, users tweeted at a rate of 5,500 tweets per second, with 40,000 tweets hitting Twitter timelines and TweetDecks in just one minute.

2/23/2012

Acceptance of cloud computing—the practice of storing data in off-site servers rather than on campus—has been growing by leaps and bounds, at least in some areas. “It’s growing in the areas easier to rip and replace, such as CRM,” says Stan Swete, chief technology officer at Workday, which offers HR and Payroll systems through software as a service (SaaS).

2/22/2012

Student retention is a big problem that doesn’t get the attention it deserves. About one-third of college students fail to obtain a degree six years after taking their first college course, and the United States is no longer in the top 10 list of countries with the highest graduation rates, according to the College Board. The drop-out rate affects long-term economic prosperity nationwide.

1/27/2012

With the growing U.S. Latino population, it is no surprise this is also the fastest growing student population. According to a recent report from the College Board on Latino college completion (covered in University Business in the November/December issue), outreach efforts should be specific to this population. An example of this aim in action is Georgia State University.

1/25/2012

Because community colleges serve such a diverse population and face unique challenges separate from their four-year peers, it’s important to monitor and analyze trends specific to these institutions. A recent policy brief from the American Association of Community Colleges (AACC) does just that, giving a 20-year overview of trends in educational attainment.

1/25/2012

Community colleges have historically done more with less. Perhaps it’s inevitable they would eventually have to start doing less with less. Proposed changes in California may indicate that shift.

1/25/2012

Community colleges have always been a popular place for students to begin their higher education career. Often smaller, closer, and more affordable than their four-year counterparts, they can help students get accustomed to college-level work or simply save on tuition. The national goal of producing more college graduates has increased the focus on ensuring students actually transfer on.

1/25/2012

Once a school like Penn State or Syracuse has gone through the ethical and public relations disaster of a child sexual abuse scandal ... what comes next? How do you fix what’s broken? Can you even think about rebuilding the brand?

Yes ... but it’s tough. It takes character, both for the organization and on a personal level.

1/3/2012

Last November, Facebook wunderkind Mark Zuckerberg paid a visit to Harvard for the first time since dropping out of sight in 2004. In his address to students, the social media guru proclaimed that Facebook “is just getting started.” Remarkably, social networking has, in the past five years, forever changed the higher learning landscape. It will profoundly shape the higher ed marketplace in the next decade.

12/23/2011

Public institutions may have lower graduation rates, but in moving students toward graduation, it appears they’re more successful than private institutions, according to a report assessing graduation rates from the Higher Education Research Institute at UCLA. It introduces a new method for predicting an institution’s graduation rate, based on social, economic, and psychological characteristics of incoming students.

Pages